We help new brands build presence and established brands maintain relevance

We're Good Run Research & Recreation, and we are about to rock your research world by delivering creative, custom, qualitative solutions. Getting to know your consumers is our passion, and we’re seriously GOOD at translating what they say, do,

don’t, drink, eat, play, watch, text, wipe, swipe,

hate, like, and love into actionable insight.

We're also big believers in working a little recreation into our research. We've found that people do their best work when they're having fun. Once they laugh a little, settle in, feel comfortable, they open up 

and tell us what they're really thinking  -

which is exactly what our clients want; honesty. 


“Good Run is a phenomenal research partner! They are personally invested in every project and it is so clear how much they care about ensuring every project is a success. After partnering with Good Run on a large long-term project, I felt like they were a part of our team. They ensured our Consumer Immersion program was as authentic as possible and each member got incredibly close to our consumers.” 

—  Blaire Stevenson, Wrigley

Good Run Research & Recreation          

4116 W. Broad St. Richmond, VA, 23230

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